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Packaging

Packaging Design Trends

Five Packaging Design Trends to Watch In 2021

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Whether you’re designing packaging for candy, cookies, cakes, medicines, CDs, tea, coffee, pencils, cigarettes, tobacco, stationery, spices, etc, various elements that embody your design matter for so many reasons. 

These elements such as the tin, the graphics, logos, color palettes, and more will go a long way to make an impression on consumers about your products. 

There are a lot of things to consider when it comes to packaging design

However, here are some of the biggest trends defining the packaging design scene in 2021. You could get ideas and inspiration from these!

  • Minimal but Beautiful

Beauty does not necessarily have to be complex.

Simple imagery, with high creativity, could help you create highly impressionable designs. And this is one trend that has been prominent all through the past year. It’s definitely already dominating the scene again in 2021. 

More brands are adopting this modern and clean approach to their design. Most of these designs feature abstract shapes, simple color schemes, and geometry, along with colorful illustrations. If you want your design to exude high professionalism along with a chic and modern feel, this coil be it!

  • Chic Monochrome Packaging

Monochrome packaging design is quite underrated.

While it may not boast the level of popularity you’ll find with most other color schemes, this emerging packaging design trend is just as impactful as many others. 

With this, the focus is usually on clean and simple designs. And like the minimalist design we already discussed, the design also lets color and typography take the center stage in the design. If you’re gunning for the best possible custom tin packaging design, you can hardly go wrong with a simple monochrome identity. 

  • Plastic-free Packaging

The world is becoming more environmentally conscious. 

It’s become much clearer that non-biodegradable plastic products will only cause further harm to our environment while using up already scarce resources. Alternatives such as tin, which is recyclable, and paper, which is easily biodegradable are becoming more and more acceptable.  

This is taking precedence over many other aspects of design today. If you’re also focused on eco-friendly packaging design, we’ll be more than happy to help you devise tin packaging solutions that will meet and exceed your needs, here at Tin King USA!

  • Retro and Vintage Packaging

There’s something about vintage that has to do with quality.

Consumers nowadays seem to love vintage-inspired design because it evokes nostalgia. Brands are also taking advantage of this classic characteristic of retro packaging to design packaging that helps their products stand out on store shelves. This trend was prominent in 2020 and already enjoying more acceptance in branding and packaging design at the moment. 

  • Cost-effective Packaging

More brands are taking a hard look at their packaging design.

Packaging manufacturers are also actively looking for ways to reduce packaging materials. Products that are thinner, lighter, simpler, and stronger, are winning over others at the lower end. This has so many advantages which range from reducing production costs, increasing profits to boost the bottom line, and reducing environmental waste. 

Packaging with Tin King USA

We’re at the forefront of packaging manufacturing and design. 

Whether you’re looking for innovative ways to brand your products, in need of child-resistant tin packaging products that meet the unique needs of your target market, or just about any other thing, Tin King USA will be more than happy to help. We don’t just follow packaging design trends; we make these trends as well! 

Contact us at Tin King USA to get started.

Child Resistant Packaging

Child Resistant Packaging: FDA Requirements

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The best child-resistant packaging tick the box in two key areas;

  • First, they are designed to be difficult for children to open and retrieve the content inside, which may be harmful and injurious to their health (cannabis, for instance!)
  • Secondly, they are made so they are still easily accessible for seniors and adults who actually need to use the content inside the package.

We discussed this in our recent guide on Child Resistant Packaging: Keeping Children Safe

That recent post also discussed what is considered child-resistant packaging as well as why and how to choose the best child-resistant packaging for cannabis. 

Today, we’ll explore the basics of child-resistant packaging, as per the standards of the U.S. Food and Drug Administration (FDA).

Child-Resistant Packaging Statements in Drug Product Labeling

Some time ago, the FDA released the “Child-Resistant Packaging Statements in Drug Product Labeling” which they called a Draft Guidance for industry. The release, aimed at applicants, product manufacturers, packaging companies, retailers, and more, contained details on how products sold in the US must be labeled if the packaging is child-resistant. 

Child-resistant packaging has huge public health significance.

Children need to be prevented easy access to products that could harm them.  While the FDA is tasked with assessing and authorizing applications for child-resistant packaging, the responsibility for the enforcement of this law for food, pharmaceuticals, and cosmetic products has fallen on the U.S. Consumer Products Safety Commission (CPSC) since 1973. 

How to Make Child-resistant Cannabis Packaging

The Poison Prevention Packaging Act (PPPA) of 1970 made it a matter of responsibility for manufacturers and packaging operators to ensure children under the age of five are prevented from access to harmful food and drug substances. 

While there are different ways manufacturers use to design child-resistant packaging, the most common method usually involves incorporating a child-resistant closure like a safety cap or peel-push blisters, in some cases. The method, however, varies with the type of product and the packaging material. 

How the FDA Evaluates Child-resistant Packaging

Upon application, the FDA will assess the application and packaging to ensure the boxes are ticked at all of the right places. Usually, this will include evaluating;

  • The type of packaging material used.
  • How stable the product is inside the packaging used, and
  • Whether the closure design is appropriate for the product in question.

While the FDA might not check whether the product complies with other guidelines in the Poison Prevention Packaging Act (PPPA) enforceable by the CPSC, issues with the packaging will hamper your application and subsequent mass production.

Conclusion

Child-resistant packaging is a must for cannabis-based businesses.

The FDA Draft Guide for Industry on “Child-Resistant Packaging Statements in Drug Product Labeling” outlines the basics of proper labeling for products packaged in child-resistant packaging. It’s a very important aspect of your business that you should navigate with proper commitment and dedication.

Tin King USA manufactures child-resistant packaging for cannabis-based businesses as well as for other brands in the foods, pharmaceuticals, and cosmetics industry. 

We’ll be more than happy to help meet the unique needs of your customers while complying with every bit of regulatory requirements. 

Product Packaging

3 Ways Good Product Packaging Can Help Grow Your Business

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Proper product packaging does more than just housing your product.

While it’s expected to serve this primary purpose, it should also help market your brand at the same time. Perhaps you’ve never thought about it, but the quality of your product, as well as your packaging design, goes a long way to impact customer experience. 

The kind of experience you deliver for customers will also determine whether they become repeat customers, earn you referrals and positive recommendations, or the opposite. Here are three ways your brand can supercharge growth with creative product packaging. 

1. Brand Recognition and Awareness

According to Forbes, 7 seconds is all you have to make a first impression.

It only takes the average consumer a minute and a half to make a subconscious judgment about a particular product or brand. So, this is more reason why your messaging and branding should be on-brand. Proper product packaging helps your products stand out on store shelves. They’ll help make the right impression on potential buyers and help influence their buying decisions.  

2. Customer Retention and Sales

How you brand your product will impact your bottom line.

Good branding evokes emotional responses and can help trigger purchase decisions. 

According to research, over 60% of consumers will boycott a brand that they find politically offensive. But if your branding and marketing message evoke the right responses, up to 89% of consumers will stay loyal to your brand if they believe you share certain values with them. 

Brand loyalty can help a lot. Research has shown that about 43% of customers are likely to spend more on purchases with a brand they’re loyal to. And as much as 13% are willing to spend up to 50% if they feel your business is making a positive world impact. 

3. Marketing Boost 

Good product packaging can help give your marketing a boost.

Not only will it help market your products passively, but it can also help you win over more customers and increase brand loyalty. The good thing about loyal customers is that they’re often more like an advocate for your brand. From leaving positive reviews, spreading positive word of mouth recommendations, and earning you referrals, branding can go a long way to help boost your marketing and advertising. 

There is a lot to gain from good product packaging, and virtually nothing to lose. 

Proper product packaging will help establish your brand and product in the market and help distinguish you from your competitors. It will help you initiate positive relationships with your target audience and help you turn these relationships into sales and repeat customers.

Here at Tin King USA, we strive to help our customers deliver function product package solutions with tin packaging. We also offer a variety of other services that include printing, and graphic design services. Altogether, we strive to help clients fuse cost-effective product packaging with top-notch branding to help deliver a holistic customer experience. 

We serve businesses in different sectors and industries from food to cosmetics, pharmaceuticals, cannabis-based businesses, etc. Why not contact us today to get started? We’ll be more than happy to help. 

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